10 steps you should use brandingself
10 steps you should use brandingself Self-branding is defined as the activity of “capturing and promoting an individual's strengths and uniqueness to a target audience” (Labrecque et al., 2011, p. 39) 1.Your brand must align with your career goals. Otherwise, you will be distracted your target audience (recruiters) from what makes YOU successful. 2.Be clear about whom you are building your brand for. YOURSELF! You are never going to appeal to everyone, so start brandingself . You are the product, you must focus on a specific target audience offering your skills and competencies. 3.Know who you are! Do a self Audit. and what ask questions to YOURSELF. Remember that you do as well as what you won't or can't do. Remember that you will never be able to or want to do everything. Know what is and is not you. 4.Know who else plays in your sandbox, with the toys you want to play with. Knowing your competition is tough as there are thousands of students in your specialisation and...